Pack includes the automation to sell and deliver your promotion, social media graphics to match, Facebook page cover, 3 email templates to drive customers to your promotion and A0 poster template
I love running my salon and carrying out services on clients. Though I’m not afraid of marketing and technology it’s not really how I want to spend my day. It takes too long and the results can be disappointing.
So saying ‘yes’ to someone else putting a Black Friday promotion together for me was a no-brainer. I sent an email to my clients and did a couple of Facebook posts. In total I estimate I spent less than half an hour on marketing which makes this the easiest campaign I’ve run this year.
And that half an hour has earned over £2000 in voucher sales with no extra ad spend. In fact that one Black Friday promotion has paid for my entire Salon Bot Builders membership for next year. It's my most successful voucher promotion ever!
The vouchers and graphics look better than any we’ve sent out before too - our clients have noticed the difference and were really impressed.
All in all, I can’t believe how easy the whole promotion has been. It’s made marketing fun for me and Salon Bot Builders has brought structure for my 2021 marketing and given me some precious time back to focus on other areas of my business.
Krishna Vithani
Karma, Holywood
EXCLUSIVE WHATSAPP GROUP
Salon Bot Builders will include an exclusive WhatsApp group so that you can ask questions and get promotional ideas from other salon owners in the programme
Some promotions are the same for everyone - but membership to Salon Bot Builders is strictly limited to 20 salons. The chances of a cusotmer seeing your marketing alongside another member's are very slim.
You'll have LOTS of input too - I'll show you how to change the description, title and pricing of your promotion to make somehting truly unique for your salon.
All promotions are optional. Some can be dropped in at any time - if there's a promotion you don't want to take part in, you could swap it out. Or just take a break. it's up to you.
In plenty of time for your first promotion, I'll release a series of videos which walk you step by step through the setup process. Additonally, each promotion wil come with an implementation guide. You'll also have the WhatsApp group to ask any questions. You can do this - I promise!
Occasionally a customer doesn't have Messenger - that's like running a Facebook ad which won't be seen if a customer doesn't have Facebook or sending an SMS out where some customers don't have a phone - no marketing pillar is perfect. In that case I encourage you to sell the promotion to them another way too.
There is a NO OVERWHELM GUARANTEE. If you don't feel you can set up your promotion I will talk you through it myself until you can. So that I can commission the artwork attached to each prmotion no refunds are possible after sign-up.
The first promotion is our Valentine's Love Your Skin promotion which will arrive by 1st January. All promotions will be with you 4-6 weeks ahead so there is plenty of time for implementation.
ManyChat is the platform we have chosen to best deliver yoour promtions. Each promotion will generate a link which you can use in an email, send by SMS or add to a social media post. When that link is clicked ManyChat manages a chat conversation to sell your promotion.
ManyChat has a free edition, but to take payments inside Messenger and to send emails you need a ManyChat Pro account. The price of Pro is included in your Salon Bot Builders membership along with up to $10 a month in email credits too.
No. You will need to give us admin access to your ManyChat account but there is no need to share admin access to your Facebook page.
Joining instruction for the ManyChat group will arrive in January. You do not have to join but it's a great way to share ideas with other salon owners and get the most from your promotions.